CUSTOMER: FreiÂschreiÂber e. V „ ProÂfesÂsioÂnal AssoÂciaÂtiÂon of FreeÂlanÂce JourÂnaÂlists in Germany
TASK: OrgaÂnizaÂtiÂon and impleÂmenÂtaÂtiÂon of a traiÂning event
IDEA : ProÂfesÂsioÂnaÂlizaÂtiÂon of the exterÂnal image of the young proÂfesÂsioÂnal association
JOB : BranÂding | ManageÂment | AcquiÂsiÂtiÂon of coöpeÂraÂtiÂon partÂners | Press work
PERIOD : 2010
ProÂject description
The NetzÂwerk FreiÂschreiÂber e. V. would like to prepaÂre its memÂbers for the digiÂtal chanÂge in jourÂnaÂlism and train them. For this purÂpoÂse, HEINEKOMM desiÂgned and impleÂmenÂted the FreiÂschreiÂber-JourÂnaÂlist-KonÂgress under the motÂto »1. Future ConÂgress – Do it yoursÂelf «. TheÂre were workÂshops, lecÂtures and panel disÂcusÂsions on clasÂsic topics such as »wriÂting« or curÂrent chalÂlenges such as »mulÂtiÂmeÂdia«. More than 200 parÂtiÂciÂpanÂts debaÂted for one day with 60 speaÂkÂers and, in addiÂtiÂon to estabÂlished peoÂpÂle such as HenÂryk M. BroÂder, MichaÂel Spreng, BeaÂte WedeÂkind and Gabi BauÂer, also expeÂriÂenÂced many thought leaÂders and pioÂneers of the digiÂtal future.
FreiÂschreiÂber eV were selÂecÂted for the »JourÂnaÂlists of the Year 2010« for the conÂgress from MediÂum magaÂziÂne , with the SpeÂcial PriÂce excellent.
Reason of the jury:
»The initiaÂtors of the young assoÂciaÂtiÂon deserÂve speÂcial recoÂgniÂtiÂon for the sucÂcessful volÂunÂtÂaÂry work of the› FreiÂschreiÂber ‹in favor of freeÂlanÂce jourÂnaÂlists. In 2010, with the 1st Future ConÂgress: ›Do it yoursÂelf‹, they creaÂted a podiÂum for the groÂwing indusÂtry of freeÂlanÂce autÂhors, which deals with groundÂbreaÂking models for future working models and offers conÂsÂtrucÂtiÂve solutions. «
FeedÂback:
»Thank you very much for the greÂat job at the FreiÂschreiÂber-KonÂgress. EverÂyÂthing was realÂly impresÂsiÂveÂly fantastic! «
Eva-Maria Schnurr, FreiÂschreiÂber e. V.