CUSTOMER: NDR Fernsehen | NDR Kulturjournal
TASK: Development and production of a public value project with a focus on literature for NDR television in coöperation with NDR Kultur, presence in the area of the broadcasting area
IDEA: Focus on authors with a North German connection and topics
JOB: Conception | Project management | Budget responsibility | Organizer on behalf of NDR | hybrid realization analog and digital
WEB: www.ndr.de/dernordenliest
PERIOD: since 2006
Project description
For more than 15 years, the NDR’s reading tour has been thrilling both on-site and in front of the screens, and since 2020 also as a live stream online. The readings will also be broadcast live on the radio program NDR Kultur.
»Der Norden liest« was launched in 2006 together with HEINEKOMM – under the patronage of the Kiel Prime Minister and the Hamburg Senator for Culture. Since then, HEINEKOMM has been designing and producing events for »Der Norden liest« every autumn in the entire broadcasting area of the NDR – from Kiel to Hanover, from Oldenburg to Schwerin, with first-class travel companions from literature, music, film and theater.
From Nobel Prize winner Günter Grass to newcomers like Karen Köhler to stars like Ulrich Tukur – »Der Norden liest« has represented the northern German literary and cultural scene with well-known and yet to be discovered names for years.
HEINEKOMM realizes »Der Norden liest« in full service: We select the most important publications of the book season, do the background research and design the thematic framework; We establish contact with the guests, find suitable locations, equip them with stage design and technology, and coördinate the live broadcast on site. And we look for local coöperation partners in advance for every event – universities, libraries, museums, theaters.
The result: »Der Norden liest« is now networked with all major German cultural institutions and has established itself as a popular brand that is now used by all of the NDR’s cultural departments.
Customer feedback:
»Thanks for the commitment, which is by no means commonplace, for the care and attention to detail, for curiosity and interest in the choice of topics (…) but above all: for the good, collegial, friendly coöperation. «
Dr. Christoph Bungartz, NDR culture and science magazines
»Thank you for the stimulating evening … participating in such a brilliantly directed forum was a testament to the high professionalism of NDR.«
Kent Nagano, General Music Director of the Hamburg State Opera